03 Sep 2018

Branding is Important for Your Business

Branding is an important aspect of a business whether it is big, small, retail, or B2B. An effective branding strategy enables a business to be competitive in the market. But most people have a wrong definition of branding. Some of them even think branding is all about the logo

So, what is branding? How can branding affects your business?

Branding is about your promise to your customers. Your brand can describe who you are, what you want to be, and what people think of you. Branding can be used to differentiate your products / services from competitors and clearly your target customers.

The foundation of your brand is your logo. Website, packaging, and marketing tools must be integrated emong each other to help communicating your brand to customers.

TAGS:
BUSINESS, VISUALDESIGN, BRANDINGSURABAYA, LOGO, BRAND, BRANDING, DESIGN, VISUAL, WEBDESIGN

28 Nov 2018

Congratulations to Our Creative Director for winning the Jak Lingko Logo Competition by Trans Jakarta

We are from Lencanna was so proud because one of our team, Melvin Santoso as a Creative Director, was a winner of Jak Lingko logo competition held by PT. Transjakarta. Before named as Jak Lingko, The government of...

19 Nov 2018

6 Ways to Build Brand Awareness

When you want your brand to be recognized, the first step is creating after that, you need to do brand awareness. It's important to build awareness about your brand so you can reach your potential customers. Here are 6 ways to build your br...

19 Nov 2018

Social Media Marketing is The Next Important Thing

Social media marketing is the next big thing to do. For you the entrepreneurs, you need to use social media to boost your business without spending big money. We will tell you the way social media can help you. Social media post prov...

02 Oct 2018

How Internet Affects Your Branding Through Digital Era

The most important thing about branding is whatever comes into people’s minds when they think of your company/products. It’s based on every experience and interaction with your brand – those you control and those you don’t, and for ...

02 Oct 2018

BRANDING is different with LOGO!

"There's one marketing element far more important than SEO or content because, without it, your SEO and content campaigns will mean nothing: your brand." - Jayson DeMers, Forbes Sadly, still, a lot of people thinks that branding is logo...

13 Sep 2018

Are you the one? PROJECT MANAGER NEEDED!

ARE YOU THE ONE WE LOOKING FOR? Lencanna Graphic Development is a branding and design company in Surabaya. We need organized people, have leadership skill and can work under pressure/ tight deadline, attention to details PROJECT MANAGER You mu...

13 Sep 2018

Are you the one? Graphic Designer NEEDED!

ARE YOU THE ONE WE LOOKING FOR? Lencanna Graphic Development is a branding and design company in Surabaya. We need superb, creative, attention to details, have a good design taste and love challenge GRAPHIC DESIGNER You must at least have 1-ye...

03 Sep 2018

Branding is Important for Your Business

Branding is an important aspect of a business whether it is big, small, retail, or B2B. An effective branding strategy enables a business to be competitive in the market. But most people have a wrong definition of branding. Some of them even thi...