PT Pembangkitan Jawa-Bali

Being the leading power provider for Indonesia, PT Pembangkitan Jawa Bali is getting ready for further growth and upcoming opportunities in order to serve the nation better.

The Story

Despite the fact that PT Pembangkitan Jawa Bali, or well-known as PJB, has dominated the power industry in Indonesia, it is not in their nature to stop and satisfied. They set the goal to keep winning, and one of the ways to achieve that is through professionality in every aspect, including how they showcase the company. That was the reason they decided to do a revamp for their image..

PJB came to us expecting a new and refreshed look for their company profile and presentation slides. We conducted a thorough discussion to figure out which parts of the two items we can enhance to suit their professional and presentable image.

Project Manager: Indra
Creative Director: Melvin
Graphic Designers: Erika, Billy, Rudi, Johanna
Account Executive: Dila

We brought out the feel of professionality by setting the layout to be more organized and neat with sufficient white spaces, accompanied by blue-green color palette to point out PJB's joining the movement of shifting to renewable energy initiated by Indonesia's State-Owned Enterprises (BUMN).

In addition, a touch from modern, dynamic illustration and graphic elements are there for the purpose of strengthening PJB's impression as a corporation that is adaptable and open to the nowaday's progression, gladly embracing digitalization, and capable of keeping up with the challenges that come along.